Kanye West Releases New Video “Heaven and Hell”

Kanye West just released the visual for his record “Heaven and Hell” from last year’s hit album “DONDA.” The new visual serves as both a music video and commercial promoting Ye’s collaborative efforts between his own brand YZY and GAP. Initially airing for the first time during halftime of the College Football National Championship game Monday Night on ESPN, the new video is dark and moody featuring individuals wearing the YZY x GAP hoodies – that were released online shortly after the commercial aired – along with strange scenes that include floating bodies and medieval styled image flashes. Watch the full video here.