Hood By Air Unveils Ready-To-Wear Campaign Featuring Naomi Campbell

Following their announcement of a return in 2020, Hood By Air has now announced their return to ready-to-wear with a new campaign featuring the legendary Naomi Campbell. The new collection titled “The Prologue” features three connecting narratives entitled Mother, Veteran, and Merch. Speaking to Vogue about the “Mother” theme which Naomi sports in early images of the campaign, HBA founder Shayne Oliver said “It’s kind of based on my grandmother and what she brought to the table, which was always the beauty, but then also, she is how I learned how to physically sew and make clothes. She is such a mother figure to [so many people in fashion] and has always been so outspoken about Black people in fashion, Black identity, and Black creativity. It just made the most sense to begin the conversation there.” Stay tuned for more information soon.