Sunday morning at around 2AM (ET) Kanye West took to twitter to update his fans on the status of his 8th studio album “SWISH” which has been rumored to come out for almost a year now. He also tweeted what we think could be a possible Yeezy Season 3 collection also now being worked on. […]

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Today the world was sent into shock to find out that powerhouse Nike signed NBA Superstar Lebron James to a Lifetime deal. I know what your thinking “does this mean forever” ? Yes Lebron is now signed to Nike and will be receiving checks from them until the day he dies. Lebron has always been […]

Norfolk has definately become the breeding ground for Virginian creatives of all types. ¬†Xzavious Rogers and his partners plan to offer the perfect meeting ground for said creatives with their latest venture Pacers. Pacers is the newest clothing boutique coming out of the 757. With their beautiful layout, cool brands, vision, and intuitive staff the […]

Highly notable film guru Va$htie has released an art film for Drakes hit song Hotline Bling. Va$htie directed, wrote and also starred in the film. It is very well put together to the point where we would be perfectly comfortable with this being the official video for the song if it had Drake appearing throughout […]

Yesterday the fashion world was shaken when it was reported that the legendary Ralph Lauren would be stepping down as CEO of his namesake company. Ralph has been at the head of the company for almost 50 years now. His clothing is some of the more notable if not THE most notable in fashion history […]

Earlier this week at NYFW we saw the much-anticipated Yeezy Season 2 collection by Kanye West. However not everyone was anticipating the collection as the Season 2 collection was kept as a secret up until Sunday night when Kanye West tweeted Monday designer Anne Bowen said in anger that the move left her scrambling for […]

This past weekend Dime a rising skateboarding brand out of Montreal Canada and legendary skate brand Vans collaborated for a release and very unique skating event. Dime released a new product collection of gear along with a collaborative shoe with vans. The shoe was a classic vans slip-on pro however contained some unique upgrades to […]

Yesterday marked a huge day for sneaker/rap fans alike all over the world as Kanye West released his second shoe installment with Adidas. The Yeezy 350 Boost is a low top runner unlike the Yeezy Boost 750 that was released back in February which was a high top shoe. The 350 boost details include a […]

Rap culture and fashion are pretty much¬†synonymous. Fresh Dressed is a documentary produced by Peter Bittenbender, Marcus A. Clarke, and Rap legend Nas. The piece dives in on why being Fresh has been so important in the rap community from the eighties up unto now. Fresh Dressed also incorporates many of todays prominent rappers to […]