After the meteoric release of his LP ‘New Dream’, Al-Doms has released the first visual from the project with lead single ‘Rat Race’.
Directed by Aaron Dee the visual follows the story of a teen from Norfolk living his life in the ‘Rat Race.’ Multiple scenes follow the young mans story, from getting game, to selling drugs, acquiring women, and the inevitable results that the life brings as he gets gunned down at a red light.
The visual then takes off as the beat changes, flipping between numerous intense and dramatic frames, including a high speed chase and Al-Doms performing on top of a car conducting the scenes.
Watch the visual below now.