NAS and Pantone Construct Custom Color “Ultra Black”

Hip-Hop beloved Nas recently collaborated with Pantone to develop a custom color inspired by Nas and his the track “Ultra Black” off of his new album “Kings Disease.”

The color “Ultra Black” is in honor of the black community, representing the unity of people.

Nas explains his purpose behind the collaboration, “It was only right that we work with Pantone on this project, the color experts. This ones from the heart, something the world will feel, the whole vibe of 2020.”

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