Noah and Adidas Team Up For New Footwear and Apparel Capsule Collection

After taking to social media late last week teasing a calming oceanside view in collaboration with Adidas, Noah has officially unveiled their capsule collaboration featuring apparel and footwear. The oceans and overall desire to protect them are the influence behind the capsule. Noah will be introducing the all-new Primeblue material in their Adidas SL 72 and SL 20. The material is an earth-friendly, high performance recycled fabric that is infused across the entire range of products. Four colorways in total are on the way, two of which see through to a darker-toned black/blue palette, while the latter speak more to retro sensibilities by donning vibrant green and blue uppers with orange-red midsole trim and gum bottoms. A range of apparel will also compliment the sneakers. Look for everything to release August 27th.

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